As Lead Designer at Honest Digital, I worked on digital campaigns for Volvo dealerships across the United States. Many dealership websites relied on outdated templates or in-house designs that did not reflect Volvo’s global brand standards, which created a disconnect between the company’s premium positioning and the way its vehicles were presented online. My role was to redesign key dealership pages and create marketing assets that were both brand-compliant and performance-driven, helping dealerships present a more credible and consistent digital presence.

I restructured page layouts to improve clarity and hierarchy, introduced typography and imagery aligned with Volvo’s global system, and created templates that could be reused across multiple markets. I also designed social media assets, homepage banners, and localized print materials to support ongoing campaigns while meeting strict compliance requirements. The updated designs helped dealerships show a more polished and premium identity online, improving user experience and supporting stronger business outcomes.