D’Andre Furniture was the vision of a designer and craftsman who had just left his steady job to pursue his dream of launching his own furniture business. He hired me to create his brand identity, one of my earliest professional identity projects, including the logo, brand guidelines, and a photoshoot in his studio. The goal was to build a brand that felt modern, timeless, and strong enough to help him take his first steps as an independent creator.

I designed a clean, contemporary logo and developed a set of guidelines to bring consistency across digital and print. I also created merch concepts to support local promotion and photographed his work and process to help showcase the craftsmanship behind the brand. The identity gave him a polished platform to present his designs and offered a professional start to his new business. D’Andre passed away not long after this project, which makes this work one of the most meaningful in my portfolio and a tribute to his creativity and vision.