Silver Lining Consulting is a boutique marketing firm led by two industry veterans with decades of experience in global tech, consumer products, luxury, and entertainment. I was brought in to build their full visual identity at launch, including the logo, brand guidelines, and website. The goal was to create a brand presence that matched the depth of their experience and positioned the firm as a trusted partner for high-growth companies.

I designed a modern wordmark, flexible color palette, and comprehensive guidelines that balance professionalism with approachability. I also created a website and set of digital assets that help communicate their story and capabilities with clarity. The final identity gives Silver Lining a polished and credible foundation for attracting clients across industries and supports their ability to show up with confidence in high-stakes conversations with founders, investors, and executives.